2015: a record year for cosmetic surgery

Cosmetic surgery in the UK saw a rise in demand across the board in 2015 with 13% more operations performed than the year before. For the first time, the number of Brits opting for cosmetic surgery has topped 50,000, with breast augmentations (9,652 procedures) holding on to its pole position for another year running. Liposuction saw the biggest rise in popularity with a 20% rise for both men and women. The upward trend in these latest statistics collated by BAAPS (British Association of Aesthetic Plastic Surgeons) is a contrast to the previous year where there was a quieter demand for cosmetic surgery. What is behind the return to form?

Improved confidence in traditional surgical procedures

Consultant plastic surgeon and former BAAPS President Rajiv Grover suggests that the British public are moving away from non-invasive alternatives and putting their faith back into traditional treatments such as facelifts and liposuction to meet their body contouring and facial rejuvenation needs. He speculates that the ‘plethora of non-invasive methods for skin tightening and cellulite that are here today and gone tomorrow often appear too good to be true and fail to make the cut’. Mr Tariq Ahmad, a surgeon of many years’ experience, offers the full range of cosmetic surgery procedures at his Cambridge clinic.

Cosmetic surgery is not for everyone

While there are ever-improving techniques for cosmetic surgery, and the results it can achieve are impressive, BAAPS President Michael Cadier strikes a cautionary note: ‘what is most important is for patients to remember that surgery is on the whole life-changing and irreversible.’ To this end, Mr Tariq Ahmad devotes time in his Cambridge cosmetic surgery consultations to discussing a patient’s objectives and expectations, ensuring they understand the risks involved and the limitations of surgery, and his advice is always tailored to the individual’s needs. Furthermore, as any reputable surgeon will agree, Mr Ahmad believes it is imperative that a decision to have cosmetic surgery is made free from pressure and influence.

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